The challenge
Legacy form and campaign infrastructure had accumulated moving parts, making changes harder to maintain and troubleshoot. A reliable acquisition system needs to handle the path from a visitor’s enquiry to validation, routing, downstream integrations and monitoring.
What the work involved
An Astro frontend, Hono-backed form APIs, validation and anti-spam controls, Meta Conversions API integration and payment handling. The work was collaborative. The founder proposed Hono and Sentry and implemented Sentry. Queue technology and Grafana implementation were handled by other team members.
Editorial note
This is a working, anonymized case-study draft. The migration is staged; no quantified performance, revenue or conversion improvement is claimed. Obtain publishing approval and verified artifacts before removing noindex.